Blog - Page 4

The latest news.

What could be better than pouring yourself a cup of coffee, feeling the heat seep through the edges of the mug, warming your hands as you sit down to marvel at the latest and greatest news in digital marketing and web design?

If you're anything like us, nerding out over everything from SEO and content writing to email marketing and website development is your jam. That is why we aspire to provide marketing lovers everywhere with the tastiest informational treats and tidbits about the everchanging, fascinating world of digital marketing and website design.

Here, you will find everything interesting (at least, what we think is interesting) about dabbling in internet marketing. Whether you want to learn more about optimizing a website for search engines or how to properly layout a website page, we strive to provide something for everyone. Scroll down to read some of our latest articles or reach out to us to chat about your favourite topics.

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How to Use A/B Tests for PPC Advertising

PPC Advertising31 August 2023
how to use a/b tests for pay per click advertising

The power of A/B testing in PPC advertising cannot be overstated. It’s a critical tool in your digital marketing toolkit, providing insights that help maximize the effectiveness of your PPC...

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The Importance of Creating Problem-Solving Content

Content Writing30 August 2023
the importance of creating problem solving content

In a world where information is at our fingertips, content creators must go beyond simply providing facts and entertainment. Today, the most effective content helps solve problems and provides practical...

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5 Proofreading Tips for Ensuring Error-Free Content

Content Writing23 August 2023
five proofreading tips for error free content

Proofreading is a crucial step in writing that ensures your content is free from errors and mistakes. It can be hard to catch all of your errors but, with some...

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How to Write Content for Different Platforms

Content Writing3 August 2023
how to write content for different platforms

At FirstPage Marketing, we understand that the digital landscape is ever-evolving. With numerous platforms available for businesses to market themselves, crafting engaging content for each platform is key to maximizing...

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Benefits of Using Social Media Contests for Lead Generation

Social Media20 July 2023
benefits of using social media contests for lead generation

In today’s rapidly evolving digital landscape, it’s crucial for businesses to stay innovative and engaging. At FirstPage Marketing, we are always exploring new avenues to help our clients reach their...

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What is Backlinking and Why is it Important for SEO?

importance of backlinks

Search engine optimization (SEO) is a crucial component of online success. Among the various tactics employed to improve search engine rankings, backlinking has emerged as an essential strategy. At FirstPage...

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Tips for Increasing Social Media Engagement

Social Media13 July 2023
tips for increasing social media engagement

Social media has become a powerful marketing tool for businesses looking to increase their online presence and engage with customers in real time; however, with the growing competition on social...

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How to Choose the Right Font for Your Website

Website Design6 July 2023
how to choose the right font for your website

First impressions matter and, apart from the website’s graphic appeal, fonts are one of the first things people notice when landing on your page. Font becomes a part of your...

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How to Make Your Website Accessible

Website Design29 June 2023
how to make your website accessible

At FirstPage Marketing, we strongly believe in the power of digital marketing to connect people and businesses. A crucial part of this connection is making sure that your website is...

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Why is Whitespace Important in Web Design?

Website Design27 June 2023
why is whitespace important in web design

Whitespace is a crucial element in web design that often goes unnoticed. It refers to the space between elements on a website, including text, images, and other visual components. Although...

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