The importance of writing quality website content

The Importance of Writing Quality Website Content

Writing quality content for your website is an affordable investment that can lead to significant results in search engine rankings, while also allowing you to establish a trusted line of communication with your customers. Even though website content can take many forms—blog posts, articles, or whitepapers—posting relevant and useful information can help prospective customers see…

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How to write for search engines and humans

How to Write for Search Engines & Humans

One of the main challenges professional content writers often struggle with is finding the perfect balance for successfully writing for both search engines and humans. Ever since Google released its Penguin update in 2012, search engine optimization (SEO) has become increasingly focused on finding the perfect balance between user-centric content and convincing search engine crawlers…

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How to write a blog article in 2018

How to Write a Successful Blog Article in 2018

Knowing how to write a successful blog article in 2018 is an important tool to have in your digital marketing toolbox. When blog posts are written properly, they can help drive valuable traffic to one’s website. This is because knowing how to write a successful blog article can help build trust with customers, improve keyword rankings,…

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