how to optimize your website for voice search

How to Optimize Your Website for Voice Search

In order to successfully market your business and brand, it is important to adapt to the latest marketing trends and to give your audience the best chance of finding your website. While search engine optimization used to focus mainly on text search, you now need to start optimizing your website for voice search. At FirstPage Marketing,…

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How to write for search engines and humans

How to Write for Search Engines & Humans

One of the main challenges professional content writers often struggle with is finding the perfect balance for successfully writing for both search engines and humans. Ever since Google released its Penguin update in 2012, search engine optimization (SEO) has become increasingly focused on finding the perfect balance between user-centric content and convincing search engine crawlers…

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The importance of speed optimization for SEO

Why Page Speed is Important for SEO

Understanding why page speed is important for SEO and how to adjust your website to load faster can not only improve overall user experience but it can also help improve your website’s search engine rankings. Page speed is one of the most increasingly important factors in Google’s ranking algorithm and there is no sign of it slowing down….

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New Site, Same SEO

One of the keys to carrying forward your SEO “Juice”. A new website can breathe life into your company’s online presence. With new zest and more energy, the site can help to keep your customers interested and looking for more. Naturally, you’ll want to harness this new energy, but still keep all the SEO (search…

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The Importance of Blogging

Blogging has come a long way since its first appearance in the late 1990’s. Blogging was initially used as a unique platform to share a person’s thoughts, feelings, opinions or experiences – an online journal or diary with a minimal following. Today, it has grown into a platform used by millions, everyone from individuals to…

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Google’s Love For Content

At times, companies will come to FirstPage looking for SEO Evaluations.  Generally speaking, people will ask three questions: How are we ranking? Where are the growth opportunities? Why aren’t we ranking as well as we used to? These are all great questions, but perhaps the most interesting one is the third.  To answer it, we…

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