New Site, Same SEO

One of the keys to carrying forward your SEO “Juice”. A new website can breathe life into your company’s online presence. With new zest and more energy, the site can help to keep your customers interested and looking for more. Naturally, you’ll want to harness this new energy, but still keep all the SEO (search […]

Google Places or Google+ Local? What do you need?

When was the last time you “Googled” something? It’s a daily habit we all rely on to find what we need. If you have a business and want customers to come to you, it only makes sense to ensure that you are in the places they are looking. Google has a full suite of tools […]

What Google ‘Hummingbird’ Means For Your SEO Strategy

The biggest Google update in the last 10 years has just taken place.  Say hello to Google “Hummingbird”. In this article we offer an insightful perspective of what has changed, why, and what to do about it. The Background The first thing to understand about Hummingbird is what type of update it is. Over the last decade, […]

The Importance of Blogging

Blogging has come a long way since its first appearance in the late 1990’s. Blogging was initially used as a unique platform to share a person’s thoughts, feelings, opinions or experiences – an online journal or diary with a minimal following. Today, it has grown into a platform used by millions, everyone from individuals to […]

Google’s Love For Content

At times, companies will come to FirstPage looking for SEO Evaluations.  Generally speaking, people will ask three questions: How are we ranking? Where are the growth opportunities? Why aren’t we ranking as well as we used to? These are all great questions, but perhaps the most interesting one is the third.  To answer it, we […]

Going Responsive

Over the last few years, one of the key questions to help determining whether a website was working properly for users was: “who is looking at your website”; however, “what are they using to browse the website” is becoming a more important question to ask. The root of this comes from the fact that we […]