Blog - Page 10

The latest news.

What could be better than pouring yourself a cup of coffee, feeling the heat seep through the edges of the mug, warming your hands as you sit down to marvel at the latest and greatest news in digital marketing and web design?

If you're anything like us, nerding out over everything from SEO and content writing to email marketing and website development is your jam. That is why we aspire to provide marketing lovers everywhere with the tastiest informational treats and tidbits about the everchanging, fascinating world of digital marketing and website design.

Here, you will find everything interesting (at least, what we think is interesting) about dabbling in internet marketing. Whether you want to learn more about optimizing a website for search engines or how to properly layout a website page, we strive to provide something for everyone. Scroll down to read some of our latest articles or reach out to us to chat about your favourite topics.

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How Market Research Can Enhance Your Digital Marketing

market research to enhance digital marketing

Whether your business is just starting out or it’s been around since the days of the woolly mammoth, research into your current market is vital for true success. Marketing without...

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Content Writing vs. Copywriting: What’s the Difference?

Content Writing vs. Copywriting

Content creation is a vital part of digital marketing for any business regardless of its size or the industry they operate in. As the driving force behind all successful digital...

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How to Choose the Right SEO Keywords

how to choose the right seo keywords

There are only 171,146 words in the English language, and the average native English-speaking individual has between 40,000 words stored away in their passive vocabulary. The majority of these words...

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What is Keyword Cannibalization?

Keyword Cannibalization

Keyword cannibalization is an issue that can really undermine a website’s search engine optimization. Knowing the best keyword practices to employ for your website can help ensure that it does...

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How to Optimize Your Blog Posts for Conversions

Blogging1 February 2022
How to Optimize Your Blog Posts for Conversions

When it comes to conversions and conversion rate optimization, most business owners will think of their product and service pages on their website. While these are certainly the most direct...

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Dos and Don’ts for Email Campaigns

Email Marketing25 January 2022
Email Marketing Dos and Don'ts

Despite being one of the oldest and most tried methods of internet marketing, email marketing is still relevant and serves a great purpose in the modern digital world. Whether you...

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What to Look for in a Digital Marketing Company

how to pick a digital marketing company

Let’s see a show of hands: who has time to do their own SEO? If you put your hand up, you have our applause; you are exceptional among business owners!...

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4 Ways Website Design Affects SEO

does website design affect SEO

When designing a website, there are two major factors that will affect its performance: how the website functions for SEO, and how well the website uses design elements to convert...

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Small Business Guidelines for Posting on Social Media

Business, Social Media23 December 2021
social media posting guidelines

Posting on social media is often a lot like fishing. In order to get good results, you need to know what you are going after, use the right bait, fish...

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Why Fresh Content is Important for Your Website

importance of fresh content

When it comes to digital marketing, the phrase “content is king” tends to be thrown around quite often. Put simply, this phrase refers to the importance of written content for...

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