Blog - Page 12

The latest news.

What could be better than pouring yourself a cup of coffee, feeling the heat seep through the edges of the mug, warming your hands as you sit down to marvel at the latest and greatest news in digital marketing and web design?

If you're anything like us, nerding out over everything from SEO and content writing to email marketing and website development is your jam. That is why we aspire to provide marketing lovers everywhere with the tastiest informational treats and tidbits about the everchanging, fascinating world of digital marketing and website design.

Here, you will find everything interesting (at least, what we think is interesting) about dabbling in internet marketing. Whether you want to learn more about optimizing a website for search engines or how to properly layout a website page, we strive to provide something for everyone. Scroll down to read some of our latest articles or reach out to us to chat about your favourite topics.

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What is a Domain Name and How does it Work?

Website Design, Website Hosting23 September 2020
how domain names work

Domain names, internet protocol, control panels, URL, FTP, DNS… if your mind just turned into a glazed donut at the mention of these arcane terms, we don’t blame you. Understanding...

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5 Reasons to Invest in a Digital Marketing Strategy

Marketing Strategy17 September 2020
Reasons to invest in a digital marketing strategy

Defining business goals and how those goals will be achieved in a strong marketing strategy will make it much easier for a business to become successful. This is because seeing...

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How to Lower Your Website’s Bounce Rate

How to lower your website's bounce rate

You were once so proud of your website. It was a well performing business tool that people easily found online, leading to new clients signing up and sales being made....

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Debunking Facebook Pixel Myths

Social Media1 September 2020
facebook pixel myths debunked

What if we told you that there was a tool that would allow you to specifically target your company’s advertisements at the people who were most likely to be interested...

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Why SEO is Important for Your Online Success

Why SEO is Important for Your Online Success

While setting up a business can be fairly easy, getting customers is an entirely different ball game, especially with everything online that your business will be competing with. SEO can...

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How to Use Social Media Effectively for Your Business

Using social media for businesses

Is social media one of the greatest developments of the information age, or is it the doom of true community interaction and a conduit for the vanity of various generations?...

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How Can My Business Get Listed in the Google Local Pack?

How Can My Business Get Listed in the Google Local Pack?

Google is continuously tweaking the way that is displays its SERP (search engine results page) in order to improve the user experience. While this is great for users, it does...

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How to Improve Your Copywriting for Better Search Rankings

How to improve your copywriting for better search rankings

Since potential customers are using search engines to find content that meets their immediate needs, the quality of copywriting and how it is optimized will determine whether a blog article...

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The Post-Launch Stages of a Successful Website

Marketing Strategy9 June 2020
Post-launch website tips

If you recently launched a new website, we would like to give you the highest of fives! You are on your way to getting your business a seat at the...

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The Advantages and Disadvantages of Email Marketing

Email Marketing-Advantages and Disadvantages

Many of us have experienced the frustration (and occasional rage) that comes from receiving too many emails from uninvited sources. These emails might be spammy, irrelevant, boring, or there might...

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