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How to SEO Your Website for Bing

Even though Google is still the largest search engine and most SEO guides tend to focus specifically on ranking for Google, Bing has continued to gain popularity over the years, becoming the second most favoured search engine on the Internet. Since Bing gets the second highest amount of search traffic and also powers Yahoo, optimizing your website for Bing can…

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The Benefits of HTTP/2 Websites

Switching to HTTP/2 is a fairly straightforward performance-driven option that can significantly improve site speed and create a more secure user experience. As experts in digital marketing, we understand the benefits of HTTP/2 websites and how making this simple switch can drastically improve user experience on any website by increasing the efficiency of communications between browsers and servers, leading to…

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5 Keys to Developing a High-Performance Landing Page

As digital marketing experts, we understand how developing a high-performance landing page can make a huge impact on lead generation and can be the difference between a successful inbound marketing strategy and an unsuccessful one. If you are thinking about building a landing page for your next campaign, follow this list of 5 keys to developing a high-performance landing page…

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What is the Difference Between On-Page SEO and Off-Page SEO?

While many people tend to think that all things search engine optimization (SEO) related fall under one category, there are actually two very distinct branches of SEO that need to be addressed in order to properly optimize a website: on-page SEO and off-page SEO. As a digital marketing company that offers a range of search engine optimization services, we understand…

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How Often Should You Publish Blog Articles on Your Website?

Consistently publishing new blog articles can be an integral part of driving organic traffic to your website and generating new solid business leads. While there is no magic frequency for how often you should publish blog articles on your website, there are a few factors that you should consider that will help you determine the right number of blog articles…

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5 Ways to Boost Local Search Engine Rankings

Properly utilizing local on-page and off-page SEO strategies can help your business stay ahead of the competition and make it easy for potential customers to find your local business online. As a local web design and digital marketing company, we understand how important local SEO is to small and medium-businesses. That is why our team of search marketing professionals have put…

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2019 WordPress Security Checklist

Understanding why your WordPress website needs a security plan can help you put the appropriate proactive security measures in place, stopping hackers and malicious software from breaching your system. At FirstPage Marketing, we understand how important it is to create a strong security plan for your WordPress website. That is why our team of digital marketing experts has put together this…

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10 Tips for Digital Marketing Success in 2019

Getting to know and understand these ten tips for digital marketing success in 2019 will drastically increase the chances of your business succeeding online. At FirstPage Marketing, we understand how important it is to stay up to date with the latest digital marketing strategies and techniques. That is why all of our digital marketing services are backed by our team…

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How to Increase the Effectiveness of Email Marketing Campaigns

While taking the time to build an email list will allow you to reach your business’ target audience at any given time, knowing how to increase the effectiveness of email marketing campaigns can help you evaluate business performance and make improvements. At FirstPage Marketing, we understand how beneficial it can be for businesses to increase the effectiveness of their email…

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How to Optimize Your Website for Voice Search

In order to successfully market your business and brand, it is important to adapt to the latest marketing trends and to give your audience the best chance of finding your website. While search engine optimization used to focus mainly on text search, you now need to start optimizing your website for voice search. At FirstPage Marketing, we know how beneficial voice search…

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