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The latest news.

What could be better than pouring yourself a cup of coffee, feeling the heat seep through the edges of the mug, warming your hands as you sit down to marvel at the latest and greatest news in digital marketing and web design?

If you're anything like us, nerding out over everything from SEO and content writing to email marketing and website development is your jam. That is why we aspire to provide marketing lovers everywhere with the tastiest informational treats and tidbits about the everchanging, fascinating world of digital marketing and website design.

Here, you will find everything interesting (at least, what we think is interesting) about dabbling in internet marketing. Whether you want to learn more about optimizing a website for search engines or how to properly layout a website page, we strive to provide something for everyone. Scroll down to read some of our latest articles or reach out to us to chat about your favourite topics.

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How Can Chatbots Enhance Customer Experience?

Uncategorized19 October 2023
how can chat bots enhance customer experience

In today’s digital age, where businesses strive to provide seamless and efficient customer service, chatbots have emerged as valuable tools for enhancing the customer experience. These AI-powered virtual assistants have...

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What Key Website Metrics Should You Monitor?

Digital Marketing11 October 2023
what key website metrics should you monitor

In the ever-evolving world of digital marketing, a business’ website stands as a cornerstone of their brand’s online presence. After investing time, energy, and resources into building and maintaining a...

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The Importance of Colour Psychology in Web Design

Website Design29 September 2023
the importance of colour psychology in web design

In the digital age, every detail of your website matters, and colour is no exception. At FirstPage Marketing, we understand the importance of colour psychology in web design. That’s why...

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How to Craft Compelling Calls-to-Action

Marketing Strategy27 September 2023
how to craft compelling calls to action

A successful marketing strategy is grounded in compelling calls-to-action (CTAs). These prompts guide your website visitors on their journey, nudging them closer to becoming customers. But the question is: how...

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SEO Techniques to Improve Website Rankings

Search Engine Optimization21 September 2023
seo techniques to improve rankings

If you want to increase website traffic, you’re not alone. With the ever-growing number of websites online, it can be challenging to stand out from the crowd and attract visitors;...

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5 Strategies for Boosting Website Traffic

five strategies for boosting website traffic

In today’s digital age, having a strong online presence is essential for any business; however, simply having a website is not enough—you need to drive traffic to your site to...

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How to Use A/B Tests for PPC Advertising

PPC Advertising31 August 2023
how to use a/b tests for pay per click advertising

The power of A/B testing in PPC advertising cannot be overstated. It’s a critical tool in your digital marketing toolkit, providing insights that help maximize the effectiveness of your PPC...

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The Importance of Creating Problem-Solving Content

Content Writing30 August 2023
the importance of creating problem solving content

In a world where information is at our fingertips, content creators must go beyond simply providing facts and entertainment. Today, the most effective content helps solve problems and provides practical...

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5 Proofreading Tips for Ensuring Error-Free Content

Content Writing23 August 2023
five proofreading tips for error free content

Proofreading is a crucial step in writing that ensures your content is free from errors and mistakes. It can be hard to catch all of your errors but, with some...

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How to Write Content for Different Platforms

Content Writing3 August 2023
how to write content for different platforms

At FirstPage Marketing, we understand that the digital landscape is ever-evolving. With numerous platforms available for businesses to market themselves, crafting engaging content for each platform is key to maximizing...

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