Power Apparel is a family-owned custom apparel and printing business based in Cloverdale, BC. The business provides high-quality ink printing solutions at competitive prices, with no minimum order required. Power Apparel wanted a website that showcased its unique value proposition in a user-friendly way. We worked closely with the Power Apparel team to develop a fully responsive, user-friendly website that was complete with a full content management system for easy updates.Visit Website
In the custom tee shirt printing industry, customers tend to go online and use search engines to find what they are looking for. Keeping this in mind, it was important for Power Apparel to have a high-performance website that was well optimized for search engine rankings and organic search traffic.
Benefit: Since the website launched, there has been an increase in organic search traffic by 128.33% and an increase in new users by 65.58%. This means more users are finding Power Apparel online and visiting its website, providing new leads and business.
With Google’s new mobile-first indexing, it was important for Power Apparel to have a website that was capable of delivering an exceptional user experience across all devices including desktop, tablet and mobile phones. The new website design allows for all users to easily navigate throughout the website and quickly find what they are looking for.
Benefit: The new website design led to a 15.58% increase in mobile users.